We have started working on a simpler landing page for our initiative, so that anyone interested in what we are doing has an easier start than our discourse offers. Part of that process is finding a claim for privact.
With this post, I am asking for your ideas for that claim. Please add them to the thread, one claim per post. Indicate the claims you like by liking the respective post. At some point we will take the most popular ones and create a poll to find the one we all like best.
Because it’s your data.
Control your digital twin.
I really liked the suggestion “Make your personal data work for you” 
I consider “Make your personal data work for you” as too narrow.
-Privacy aspect is missing.
-Personal data is working for society too.
I prefer “Because it’s your data” - because it has such broad assocications:
-It’s mine, so why does someone else have it?
-I take ownership of an asset, that can be usefull.
…
Control your data.
Control your private data actively.
Manage your private data actively.
Manage your digital privacy.
Control and share your private data actively.
Start to control your digital privacy actively.
Start to own your data and manage your digital privacy actively.
act
actively
control
data
digital
manage
own
private
privacy
share
Moving @Andreas and other suggestions into separate posts, so we can vote for them individually. The idea is, that you leave a 
for you favorite claim.
Claim 1:
Control your data.
Control your private data actively.
Manage your private data actively.
Manage your digital privacy.
Control and share your private data actively.
Start to control your digital privacy actively.
Start to own your data and manage your digital privacy actively.
From @Kevin
Make your personal data work for you.
Any my suggestions again:
Because it’s your data.
Control your digital twin.
Your data - your life.
Benefit from your data.